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Aaron Woo

Aaron Woo
Business Attorney; Managing Partner and Co-Founder SphiER Emergency Room
Phillips & Reiter; SphiER Emergency Room

Aaron Woo has worked extensively in the high-tech industries and entrepreneurial arena as both a legal and operational advisor. As a former corporate counsel for several global, public high-tech companies, he has guided executives on a variety of corporate strategic matters, spanning from negotiation tactics to international transactions. By balancing the protection of legal interest with the achievement of business initiatives, he has maximized revenues and mitigated risk on high stakes deals and cross-border operations.

Being an entrepreneur himself, Aaron works as a business advisor and is actively involved with early stage companies in Texas. As a strong proponent of entrepreneurship, he advises seed and early stage companies from startup through acquisition by developing IP strategy, implementing business development objectives, and obtaining the necessary financing to position businesses for growth by representing high-tech start-ups in the investment and fund-raising process. In addition to representing businesses, he is currently a co-founder of Choice ER, a mid-stage healthcare company in Texas.

Aaron is an avid sports enthusiast and volunteers his time to work with individual athletes, coaches and teams on contract negotiations, labor issues, and professional endorsements.

Posts by Aaron Woo

Beware of Buyer's Trick When Private Stock is Offered as Part of the Sale

Considerations that Target Companies and Business Owners should think about when being offered stock as part of the sale of a business.

Preparing Your Company for Exit – Part II

Examining the most common types of acquisitions that buyers are interested in.

Preparing Your Company for Exit - Part I

Considerations that executives, entrepreneurs and business owners should evaluate prior to selling their companies.

Vesting Issues for Founders

If you started a company and are trying to achieve the next set of milestones, these are just a few considerations to address prior to taking outside equity capital.

Venture Capital Deal Points for Founders

As a founder, there are three deal points you need to know as you negotiate a deal.

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