A daunting number of interconnected technologies and details must come together to get even the simplest startup off the ground. While that can be a...
More on: Technology
Innovation
About 170 billion gigabytes of digital data are produced each year, and our brains are struggling to keep up.
Public relations is an evolving field that is sometimes misunderstood. No matter what definition you prefer, PR professionals use a toolbox that includes “...
More on: Social Media
More on: Entrepreneurship, Technology
McCombs' marketing chair takes a look at the winners and losers on advertising's biggest night.
More on: Marketing
Dancing animals and talking babies aside, the best TV commercials engage viewers through storytelling.
All of us manage projects – big or small, brief or time-consuming, with a large team or by ourselves. No matter the size of your project, there are some key...
Rethinking workplace creativity, forecasting the future of crowdfunding, and revamping online shopping
Recent legislation has paved the way for equity crowdfunding — a system in which online funding portals sell equity stakes in emerging companies directly to...
Researchers identify advantages for retailers that connect with customers both in person and on the web.
Personalized advertising could be sent to your phone as you shop
More on: Consumer Behavior, Technology
