From Data to Knowledge: Making Sense and Meaning in an Information World


"What we are unleashing upon ourselves is profound, life changing and it requires study.  Forty per cent of the time you are interacting with information spaces, you are trying to recover from error,  to organize information, to make sense of what you are seeing. What should be there, might have been there, could have been put there, what once was there. That is the reality of the information infrastructure and the environment we have created. " Dr. Andrew Dillon, Dean, UT School of Information.

With about 170 billion gigabytes of digital information being produced each year, it's no wonder we can’t keep up with all the data clamoring for our attention.

At the February installment of the Texas Enterprise Speaker Series, Dr. Andrew Dillon traced how we got to this situation during his talk “From Data to Knowledge — Making Sense and Meaning in an Information World.” Dillon is the dean of the School of Information at The University of Texas at Austin.

In this video of Dillon’s presentation, you will learn:
    •    Why we’re at a “moment of profound change in the ecology of information”
    •    How our brains are not keeping up with the speed of all that information
    •    The difference between “Big Data” and “Big Knowledge” — “It’s not the data; it’s how you use it.”
    •    How good — and bad — design affects our performance
    •    Dillon’s tips for dealing with the deluge of info, including understanding the limits of our attention and memory

See video

About the Author

Gayle Hight

Special Projects Marketing Manager, aka Texas Enterprise's "The Connector", McCombs School of Business

With a BS and MBA degrees from UT Austin, and on McCombs' staff for the past 18 years, Gayle knows UT. She is staff writer and special events...


#1 I would love to bring some of

I would love to bring some of my colleagues from work to this event! I noticed it is sold out. Do you plan on having another event in the near future? Thanks!

#2 Are there any cancellations?

Are there any cancellations? I REALLY want to attend this event! Thanks!

#3 Sorry, this event is sold out

Sorry, this event is sold out with no cancellations. The good news is that we will post a video and write-up of the event around the second or third week of February. The next event is Dr. Michael Webber: "Changing the Way Business Thinks about Energy." Go to Texas Enterprise events from the home page (on the lower left). Good idea to register soon as most of our events are sold out early. Thanks for supporting Texas Enterprise! Gayle